My name is Andrew Grant and I'm angry!

I have been working in, running and advising small businesses, just like yours, for 30 years and some of the things I've seen would make your hair curl.

I've seen businesses that shouldn't exist
turning the hair of their owners grey.

I've seen businesses that should succeed massively, being
frittered away by petty minded proprietors with no clue.

And I'm tired of it. It is time to put a stop to the endless flood of waste and take a stand against the tide of misguided endeavors.

Let me make it plain

Marketing is Easy!

So WHY? is it, that when I talk to small business owners, like you, they are so confused and bewildered about marketing that they either get it woefully wrong, or they don't even do it at all?

I'll tell you why...

Because the so called "marketing experts" have made it so damned complicated! They've wrapped it up in jargon, dressed it in science and tied it up with their own language.

They talk about things like 'demographics', 'synergistic analysis', 'cross market fertilisation', 'above the line', 'below the line', 'round the bend' and 'up the creek without a paddle'. Or at least that's how I feel when I listen to them.

What is all this garbage ?

It makes me so mad because none of this helps anybody real.

• It doesn't help the plumber trying to attract new customers
  
• It doesn't help the woman setting up her flower store
  
• It doesn't help the guy trying to expand his interior design practice
  
• It doesn't help the accountancy partnership who just want to find some bigger clients
  
• It doesn't help the real estate agent trying to build a customer contact list
  
• It doesn't help the landscaping company who just want to keep their business going through the winter
  
• ...and it certainly doesn't help YOU

All it does is simply help the so-called marketing experts to justify their insane consultancy fees and their endless reports about 'intermediary market leverage' and 'buyer side complementarities' or whatever the hell they're going on about this week..

Enough!

Let me say it again

Marketing is so easy, my cat could do it!

Which is why I decided to do something about it.

Because I've worked with small businesses for so long, frankly, I'm a little angry with myself too. I'm angry that I haven't thought to do this before.

The problem with being a consultant is that you can only do one thing at a time. You can only spend a day or a week with one business at a time - maybe a maximum of three or four businesses in a month.

So I don't know why it has taken me so long to put this information together in one place - especially as leveraging your skills for maximum effect is one of the things I have been preaching to business owners for years. Funny how you don't always listen to your own best advice, isn't it?

Well anyway, I finally figured out that I should be allowing more people to share in what I have learned.

People like you - small business owners and operators who want to make something serious and professional out of their business.

But before I tell you just what I have created, let me ask you some questions :

	Do you want to understand your business better?
	Do you want to understand your customers better?
	Do you want to find more and better targeted prospects?
	Do you want to increase your customer base?
	Do you want to earn more from each customer?
	Do you want to keep your customers for life?
	Do you want to have your customers tell the world how great you are?
	Do you want to be able to communicate with your customers much more often for much less money?
	Do you want to multi-track your business so you can leverage your skills to the maximum?
	Do you want to give your local business a global reach?

id any of those strike any chords with you? Of course they did - any self respecting business owner wants to achieve all those things and more, but there are two problems, standing in the way of nearly every entrepreneur that I have ever encountered :

Lack of knowledge

Lack of time

As a business owner, you are swamped with demands on your time. Sometimes it feels like the business owns you instead of you owning the business.

I know, because I have heard it so many times from so many people - it is a universal Catch 22 for most of you. So here's the answer - I have created something that will cut straight to the heart of your dilemma.

I can give you the knowledge, in small, manageable chunks and you can gain it in your own time, at your own pace and apply it to your business when it suits you.

A FREE e-book for you If you want a crash course in the rock-bottom basics of marketing, then look no further. I've prepared this introductory primer with you in mind. Small Business Marketing; the Absolute Fundamentals "Gives you everything you need to get started on transforming your business, in simple terms and straightforward language" Also put your name down for my newsletter "Marketing is Easy" Packed with marketing ideas and inspiration - Real World solutions - Small Business Case Studies - The Business Clinic and much, much more - Download your FREE book and Subscribe today here   Name Email See our Privacy Policy

I can show you :

How to analyse your business so that you know exactly what it is about, where it stands in the world and exactly what it needs to turn it into a marketing machine. How to understand your customers and prospects so well that you will know exactly where to find them, when to market to them and what to say to ensure that they will always choose you over the competition. How to seek out with laser focus the places where your best and most relevant prospects are to be found and target them with highly relevant, timely and compelling messages. How to maximise the revenue you earn from each and every cutomer so that instead of having to spend more and more to find low spending newcomers, you can benefit from the high rollers. How to make your customers so delighted that they are guaranteed to keep coming back, keep spending more and remain loyal to your business for as long as you want them to. How to create customers who are willing and happy to sing your praises to their friends, colleagues and partners and actively encourage them to use your services again and again. How to analyse and package the skills in your business to create multiple streams of income, which you never before dreamed possible. How to take advantage of modern technology to extend the reach of your business, far beyond the local and geographical limitations that it has now.

This is what I have been working on since and I am now,
immensely proud to present to you

'Small Business, Big Ideas'

How to Master the Fundamentals of Marketing that Every Business Owner Needs to Know

"This is something that every small business owner in the world can
access, understand and make immediate use of."

Small Business, Big Ideas is a Self study course in four parts, designed to cut right through the jargon, debunk all the myths and show you in simple, easy to follow, simple to master, fully explained steps, exactly how to turn your business into a marketing machine.

I don't use fancy marketing speak, I don't talk about 'demographics', or 'focus groups'; I don't use crazy, meaningless terms like 'whole-brand awareness', or 'supply side ergonomics';

I don't try to blind you with science or confuse you with biz-speak.

I talk about simple things, like understanding your business and understanding your customers.

I talk about advertising and web sites.

I talk about customer service and satisfaction.I talk about guarantees and testimonials. I talk about emails and customer lists; special offers and incentives; direct mail and flyers.

In short, I talk about things that every business owner can relate to
and start applying to improve their business today.

Like I said, I'm really angry about the way that marketing has been hijacked by the experts. They've taken it away from people like you and me. It's time to take it back and that's what Small Business Big Ideas is all about.

Here is just SOME of what you will you learn in Small Business, Big Ideas?

The TEN marketing myths that you need to forget about What marketing really is What BRAND really means and what you need to do about it - and no, it doesn't involve mega million dollar TV ads and full pages in the national dailies. All about the MARKETING CHAIN and how it applies to your business Exactly what to do when someone doesn't buy from you first time out and how to keep talking to them till they do How to carry out an in-depth analysis of your own business that will open your eyes and really make you see things clearly The FIVE things you nust know about advertising before you spend another cent. What your customers really think? Why they buy from you? Why they sometimes don't buy from you and what can do about it? The FIVE fundamental ways to get a message to your potential customers and why you should be using all of them. How to write compelling, advertising copy that gets results The SEVEN things you can do with your website that will help it pay for itself over and over How to create compelling and effective direct mail letters and drop flyers, leaflet drops. The part of your business that marketers never talk about but that you absolutely should. How to analyse, understand and beat your competition at every turn. How to guarantee that when your customers leave you they are so delighted with what you have done they will be determined to come back How to get the maximum amount of revenue from each customer How you could be marketing to your customers even when they aren't in buying mode and why they'll love you for it. What never to do when buying advertising space. How to get free advertising How to negotiate the best price for your space and when to walk away. How to make your customers think of you as an unimpeachable expert in your field. How to have your customers recommend you to their friends, colleagues and partners. The SIX fundamentals of a customer testimonial that will sell for you for ever. Why the guarantee you offer might be killing your business. How to make sales outside your region, outside your state or even outside your country. How to work with other companies to your mutual benefit Why you must question everything and the right questions to ask How you already have many other things you can sell that you didn't even realise. How to repackage what you sell already to create entirely different products and services. Why sometimes the craziest ideas can blast your business into the stratosphere. ...and finally find out whether the business you are in is really the business you want to be in and if not, what to do about it.

What else?

Small Business, Big Ideas is not just about dry words. It is about action and frankly, if you are just going to buy this self-study course and then leave it to get dusty on the shelf in your office, then please don't buy it.

I'd rather you didn't bother. This is about learning and doing - the twin activities that make the world move forward.

To help with this - each module of the course has its own accompanying workbook, so that you can carry out the exercises on your own business.

The workbooks are designed to help you get the most out of the course and help you to apply its analysis and lessons to your business and to accompany you on your journey to greater business success.

Using this approach means that not only do you get completely engaged in the process, but you also create a record of your progress and in six months time, when you look back at what you have achieved and how far you have come since you started, you will be amazed.

Is this course for you?

You tell me :

	Are you confused by marketing
	Are you keen to grow your business
	Are you eager to learn new ways to expand your business?
	Are you tired of running a humdrum business?
	Do you want to take it to another level?
	Do you want to spend time running the business instead of having it run you?
	Could you use more customers?
	Could you use better, more profitable customers?
	Do you want to build a valuable legacy for your family?

If you answered yes to any of those questions, then Small Business Big Ideas is for you.

Every part of Small Business Big Ideas is available as a digital download file which you can read on screen, print out, or do whatever you want to do with it.

There's no waiting for the mailman, no costly shipping and handling - it is all available in the next few minutes.

So how much is this going to cost?

How much is it worth to you?

Just one of the ideas in Small Business Big Ideas could make a difference of thousands and thousands of dollars to your business, so how much is it really worth to you? $10,000, $5,000, $1,000?

No? How about $500? Would learning how to transform your business from an also ran into a competition beating marketing machine, be worth a measly $500 to you?

It would? Well that's great because in that case you'll be very pleased to know that, right now, I'm not going to ask you for anywhere near that amount.

You can get your copy of Small Business Big Ideas, including the course material and all the workbooks, in the next few few minutes for only $ 97.00

But that's not all

Yes, there is more. As a special introductory offer to new customers of Small Business Big Ideas, I wanted to make sure that the package was truly comprehensive. So I have arranged FOUR exclusive bonuses for my first customers. These will not be part of this great package for ever, so order today.

And that's not ALL

No, I'm still not finished

And there's still more!

In short, there is everything here that you need - a complete toolkit.

I know that you will be delighted with Small Business Big Ideas and I know that your business will benefit hugely, but don't take my word for it:

Read the testimonials on this page and then read my unprecedented lifetime guarantee.

Lifetime Guarantee I guarantee to you right now that if for any reason whatever, you are not 100% delighted by what you find in Small Business Big Ideas at any time while I am still alive - (and I'm not intending to die anytime soon), you can have all your money back, no questions asked. That's right! - I am so confident that Small Business Big Ideas is exactly what you need for your business, that I will make this absolutely cast-iron, no holds barred undertaking : "While I am still alive you can send me an e-mail and let me know that this course is not for you, for any reason and I will give you 100% of your purchase price back". Is that a Great Guarantee or what? Sure, some people will abuse it - of course they will, but do you know what? I don't care. The people I care about are the ones like you; the genuine business owners who will read, learn and absorb this information and then take the action necessary to apply their new found knowledge to maximise their businesses. Those are the people I care about and I want you to have total confidence in me and what I am offering. This unique guarantee is for you.

So what are you waiting for? With this Lifetime Guarantee you have absolutely nothing to lose. So get cracking now, click the order button, and get started on transforming your business.

I look forward to welcoming you to the Small Business, Big Ideas family

To your success

Andrew Grant
feedback@marketing-is-easy.com

PS - don't forget that you are completely protected by my unique Lifetime Guarantee. I don't think anyone else in any business is offering such a cast-iron, unbreakable guarantee as that.

PPS - by ordering now you are assured receipt of the full Small Business Big Ideas package including all the course materials and the workbooks; plus Ted Nicholas' masterful 87 Marketing Secrets of the Written Word; plus the inspiration packed Building a Virtual Corporation; plus the full set of mp3's from Small Business Big Ideas, the Audio Version, as soon as they are ready and finally, my ultimate Secret Fourth Bonus for purchasers only.

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